Strength and Weaknesses Checklist

You know if you’re like me you probably got a very, very piece of advice when you were a child. You probably got this advice from a parent, or a teacher or you got it from somewhere and what that piece of advice was is the secret to success in life is to work on your weakness.

I’ll tell you something if you spend your entire life working on your weakness by the end of your life what you’re going to have is a really, really strong weakness. This is not the key to life… this is the key to frustration. This is the key to unhappiness, this the key to personal perpetual failure is working on your weakness.

Focusing on your strengths allow you to
continually improve your capabilities,
leading to ever-increasing opportunities — and success.

Keep in mind some weaknesses are worth improving… you make the decision… should you invest time improving or learning a skill or delegate to somebody else?

Strength and weakness analysis below is an exercise to help you gauge your ability to compete effectively. It’s your unique collection of superior skills that give you energy and great results.

Rating a Skills area. Examine the skill list below and rate your overall skill level for each of the 8 areas. Circle the appropriate number using a scale of 1-5… 1 as low, 2 as medium low, 3 as medium, 4 as medium high, 5 as high…. Highest possible score is 40.

Skills Ratings

1. Sales Pricing Buying Sales planning Negotiating Direct selling to buyers Customer service follow-up Managing other sales reps Tracking competitors	1	2	3	4	5
2. Marketing Advertising/promotion/public relations Annual marketing plans Media planning and buying Advertising copy writing Marketing strategies Distribution Pricing Packaging	1	2	3	4	5
3. Financial planning Cash flow planning Monthly financial Bank relationships Management of credit lines	1	2	3	4	5
4. Accounting Bookkeeping Billing, payables, receivables Monthly profit and loss statements/balance sheets Quarterly/annual tax preparation	1	2	3	4	5
5. Administrative Scheduling Payroll Benefits administration	1	2	3	4	5
6. Personnel management Hiring employees Firing employees Motivating employees General management skills	1	2	3	4	5
7. Personal business skills Oral presentation skills Written communication skills Computer skills Word processing skills Fax, e-mail, experience Organizational skills	1	2	3	4	5
8. Intangibles Ability to work many hours Ability to manage risk and stress Family support Ability to deal with failure Ability to work alone Ability to work with and manage others	1	2	3	4	5
Total

Focus on Strengths and Delegate Weakness

So here’s the key, if you can just focus in on your strengths, and then surround yourself with a team of people who are just focusing on their strengths, it produces and incredible organization… very powerful organization. Where people don’t need motivation, they don’t to be managed, they don’t monitoring. And that produces enormous results over a long period of time.